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LUNCH LADY LOU

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LUNCH LADY LOU

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The Dream

Lunch Lady Lou had a vision to deliver good, wholesome lunches for busy bees in the CBD. Working in the city for a decade, she realised the lack of quick, healthy, takeaway options for time-poor people. Linda originally built the website herself, and knew the limitations of her brand.

The Do

One of the rules I live by is, ‘Whatever people are doing, do the opposite.’ Instead of using photography, we decided on illustrations to break the mould. The black and white sketches are quite intricate, demonstrating Linda’s caring nature and attention to detail in crafting delicious lunches. Rather than oft-used green, we used yellow for a happy, clean and simple pop of colour. 

Lunchladylou.com.au

SERVICES

  • Brand Development
  • Art Direction of Photography
  • Website Design
  • Flyer Design

5 Minutes with Linda...

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The Dream

Lunch Lady Lou had a vision to deliver good, wholesome lunches for busy bees in the CBD. Working in the city for a decade, she realised the lack of quick, healthy, takeaway options for time-poor people. Linda originally built the website herself, and knew the limitations of her brand.

The Do

One of the rules I live by is, ‘Whatever people are doing, do the opposite.’ Instead of using photography, we decided on illustrations to break the mould. The black and white sketches are quite intricate, demonstrating Linda’s caring nature and attention to detail in crafting delicious lunches. Rather than oft-used green, we used yellow for a happy, clean and simple pop of colour. 

Lunchladylou.com.au

SERVICES

  • Brand Development
  • Art Direction of Photography
  • Website Design
  • Flyer Design

5 Minutes with Linda...