Dream & Do

GG INSPIRED

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GG INSPIRED

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The Dream

GG Inspired started as an events company, but GG’s true love lies in travel. The challenge was to present her as not just a booking agent, but a personal travel stylist, with an air of mystery and more than a hint of luxury. She’s well-connected through her contacts and as a SmartFlyer traveller.

The Do

With this in mind, we rebranded GG as a luxury personal travel stylist. We looked to fashion stylists for inspiration in how they brand themselves and built a personal brand for GG that evokes chic exclusivity and a luxury name to be proud of when booking through her agency. GG Inspired is positioned as someone you can trust to design the perfect travel experience based your personality, rather than seeing a cool travel picture and thinking ‘I want to go there…’

gginspired.com.au

SERVICES

  • Brand Direction
  • Logo
  • Corporate Stationery
  • Website Design
  • Art Direction
  • Photography
  • Tone of Voice
  • Copywriting

5 Minutes with GG Inspired...

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The Dream

GG Inspired started as an events company, but GG’s true love lies in travel. The challenge was to present her as not just a booking agent, but a personal travel stylist, with an air of mystery and more than a hint of luxury. She’s well-connected through her contacts and as a SmartFlyer traveller.

The Do

With this in mind, we rebranded GG as a luxury personal travel stylist. We looked to fashion stylists for inspiration in how they brand themselves and built a personal brand for GG that evokes chic exclusivity and a luxury name to be proud of when booking through her agency. GG Inspired is positioned as someone you can trust to design the perfect travel experience based your personality, rather than seeing a cool travel picture and thinking ‘I want to go there…’

gginspired.com.au

SERVICES

  • Brand Direction
  • Logo
  • Corporate Stationery
  • Website Design
  • Art Direction
  • Photography
  • Tone of Voice
  • Copywriting

5 Minutes with GG Inspired...