Dream & Do

DEX

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DEX

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The Dream

After the boys were unable to find an economical and convenient solution to the expensive standing desk, they decided to launch their own. Passionate about "sitting being the new smoking" in today's sedentary generation, they came up with DEX : desk + box

The Do

Millennials were the target market for this product, so we wanted to keep the branding contemporary, clean and most of all fun. The identity is reminiscent of old school scrabble as well as moving boxes, representing the freedom given to you by this product.

DEX is for work and play, and allows you to work (or play) from anywhere, whether it be home, the local cafe or shared office spaces. With DEX, you no longer feel chained to your desk.

www.wearedex.com

SERVICES

  • Start-up Branding
  • Logo & Tagline
  • Illustration
  • Photography
  • Packaging design
  • Website Design & Development
  • Web copy-proofing
  • Motion graphics
Add To Cart

The Dream

After the boys were unable to find an economical and convenient solution to the expensive standing desk, they decided to launch their own. Passionate about "sitting being the new smoking" in today's sedentary generation, they came up with DEX : desk + box

The Do

Millennials were the target market for this product, so we wanted to keep the branding contemporary, clean and most of all fun. The identity is reminiscent of old school scrabble as well as moving boxes, representing the freedom given to you by this product.

DEX is for work and play, and allows you to work (or play) from anywhere, whether it be home, the local cafe or shared office spaces. With DEX, you no longer feel chained to your desk.

www.wearedex.com

SERVICES

  • Start-up Branding
  • Logo & Tagline
  • Illustration
  • Photography
  • Packaging design
  • Website Design & Development
  • Web copy-proofing
  • Motion graphics