Dream & Do

BUY FAR

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BUY FAR

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The Dream

Buy Far celebrates the duality of the modern woman: corporate and creative, hard-working and free-spirited, a realist and an escapist. We wanted to communicate the brands tagline - wanderlust style, one click away, through a short and inspiring video. This video was produced to capture that feeling of nostalgia and wanderlust as a pitch to boutiques become a Buy Far stockist.

 

The Do

We art directed a short video that encapsulates everything the Buy Far woman is about to give potential boutique owners an immediate impression of Buy Far. The video takes you on a journey into the mind of the average ‘Buy Far’ customer who feels stuck in their job which lacks creativity and freedom, reminiscing on about adventures they’ve had, and the amazing clothes and accessories they’ve found along the way. Like the infamous traveller, Dorothy from Wizard of Oz, she clicks her heels 3 times and is transported to another time…

 

View the video here

Add To Cart

The Dream

Buy Far celebrates the duality of the modern woman: corporate and creative, hard-working and free-spirited, a realist and an escapist. We wanted to communicate the brands tagline - wanderlust style, one click away, through a short and inspiring video. This video was produced to capture that feeling of nostalgia and wanderlust as a pitch to boutiques become a Buy Far stockist.

 

The Do

We art directed a short video that encapsulates everything the Buy Far woman is about to give potential boutique owners an immediate impression of Buy Far. The video takes you on a journey into the mind of the average ‘Buy Far’ customer who feels stuck in their job which lacks creativity and freedom, reminiscing on about adventures they’ve had, and the amazing clothes and accessories they’ve found along the way. Like the infamous traveller, Dorothy from Wizard of Oz, she clicks her heels 3 times and is transported to another time…

 

View the video here