INSPO #1 Jason Silva - The Looking Glass Self
This is now my second piece of inspiration from Jason Silva, my previous one if you remember was 'what is the new billionare'. He is a modern philosopher using creativity and media to speak about technology, relationships, love and creativity with his series 'Shots of Awe'. Definitely recommend checking him out!
Anyway, onto this particular video. I found his concept of identity and authorship and how we decide to portray ourselves, really fascinating, especially since we work in branding and social media. Essentially we create a brand for ourselves, carefully curating what we put up, when and the captions write. Branding really has never been more important or more understood than it is right now.
What he says about the "Looking Glass Self" (We are not who we think we are, we are who we think other's think we are), is an amazing perspective about identity and that it is instead fluid and ever changing. Our everyday interactions end up creating our impression of ourselves but also allows us to change into who we rather be, how we rather others think about us.
Graphic Designer & Photographer
INSPO #2 The Phone of the Wind: Whispers to Lost Families
NSFW guys (because of tears).
On a hill in Otsuchi Town in northeastern Japan is a phone booth known as the "Telephone of the Wind". It is connected to nowhere, but people come from all over Japan to find some closure and speak to their family members lost during the tsunami of the 2011 Great East Japan Earthquake. Heart breaking right?
This beautiful and heart-wrenching act is captured in a documentary by NHK World TV, telling the stories of those who come to the phone booth to speak and find closure.
This story for me is less inspiring and more beautiful, as I believe there is no emotion stronger than love, and that we should always connect with those we love, no mater how we go about it.
Have a read for yourself here
Creative Project Manager
INSPO #3 Founder Cards
Everybody loves a freebie!
I think we all secretly love to be surprised with a freebie. Whether it's a free hot bread roll before a meal, or a free lollipop at a counter, I'm sold! For me that generates instant brand love and appreciation. The only problem with these examples is that once received the engagement stops there.
When attending Startcon this November I received a freebie that really left an impression. It was a sample pack of founder cards. They were given out at the end of Ben Sand's talk where he passionately spoke about how he is on a mission to help Startups succeed (very in line with Dream & Do). The cards help you with a range of things from staying focused by saying no, how to hire by writing a love letter and handling high stakes meetings by channelling fear into excitement.
What I really liked about this freebie was that I wanted to keep them in my pocket to give me support even in daily life. With that kind of repeat engagement and assistance, my rapport with the brand grew and grew. I think these simple yet extremely helpful guides that are easy to digest and can be read on the go is exactly what an busy entrepreneur needs. I also liked that they are tactile and not digital because online I think they would loose their preciousness and get lost amongst the noise of other messages we consume.
This inspires me to think of what Dream & Do could produce as part of a starter kit we are developing when new dreamers ask for our support.