Dream & Do

When technology & design thinking join forces to solve a delicate problem - Creative show and tell

Tara Shelton1 Comment


Since it was mothers day last weekend, I thought it was quite appropriate to be inspired by maternal related things.

Did you know that 50% of new mothers give up breast feeding due to the fear of not being able to provide enough food and nutrients for their baby. Not only it's painful when latched on incorrectly, there's nothing to monitor the food the baby is taking. Meet Momsense, an Israeli start up group that created a device (accompanied with an app) to monitor the baby's food intake. It looks like your ordinary set of iPhone earphones with an extra device that you stick underneath the baby's earlobe. You plug the earphones into your phone or tablet with your Momsense app. The device tracks and amplifies the baby's swallowing/food and the app transforms those frequencies into a beautiful kinetic pattern displayed on screen. When the feed is finished, it'll tell you how much the baby ate.

This technology gain a lot of crowd funding attention and given a lot of hope and emotional support to a lot of young mothers. It's fascinating to me when technology & design thinking join forces to solve a very delicate problem in life. Momsense for sure will lift the concerns of young mothers and make them have a better understanding about their babies. Thanks Momsense and happy Mothers Day.

Rachel, Graphic Designer & Illustrator


INSPO #2 // Snarkitecture


I love an interactive exhibition. I think it's really special to be able to be apart of someones creativity. This exhibition isn't new, but it's just crossed my path and I think it's quite incredible.

The Beach is an interactive architectural installation designed by Snarkitecture for the National Building Museum. It's reminiscent of a summer day at the beach, and consists of 750,000 ocean of recyclable plastic balls for visitors to play and 'swim' in.

I've said it before but I'll say it again, I just love anything that encourages community involvement. Physically sharing experiences is scarce in society today, so it's great to see opportunities coming about through art.

Laura, Account Manager

INSPO #3 // Henre Tullet - Press Here

With all these babies around I've been looking at children's books to buy as gifts and I've been a little underwhelmed. I don't know if it's just me with nostalgia warping my perspective, but I've been having a hard time finding something fun but full of substance with a little lesson at the end. My favourite picture book author would have to be Jeanne Baker, but this one comes a close second and I think it would blow any young child's mind. 

I love the way Tullet has made a book, used the same way over many years, interactive like a tablet. Giving an old object new life and meaning. We start using technology at such a young age and rely on it a little too early. It's nice that there's this, which is similar but doesn't quite drag us into the technological abyss which then follows us for the rest of our lives...

. Press Here teaches kids basic cognitive skills, prediction, cause & effect, counting, right/left and patterns. Definitely think this picture book is a great gift idea.

Renata, Graphic Designer & Photographer